The United States is in a data quality crisis. This impacts everything, from productivity to AI. Here I’ll focus on the impact of bad data on customer service, which is also in crisis. I recently got ...

The insurance industry is increasingly being shaped by data-driven innovation. As digital platforms become central to service ...

Due to e-commerce's rapid pace of change, satisfying customer demands no longer means offering extensive selections at reasonable prices; modern consumers demand tailored experiences tailored to their ...

Our last two installments of the Big Data & Customer Intelligence series focused on predicting and influencing customer behavior. In this article, we’ll take a look at methods for determining customer ...